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For Immediate Release: 10/05/12

Award-Winning Jewelry Designer and Astrologer Team up with Born Free to Keep Wildlife in the Wild

Born Free USA and the Born Free Foundation (United Kingdom), leaders in wild animal welfare and wildlife conservation, have joined forces with Catherine Best, an international award-winning jewelry designer, and Sharon Ward, an acclaimed astrologer, to announce MOON-SIGNS Jewelry. An individuals’ Moon Sign, calculated using their date of birth, may compliment their Sun Sign but reveals a “deeper, much more personal you,” according to Ward.

Suitable for men, women and children, and featuring pendants, earrings and cufflinks in silver, 18-karat gold or adorned with diamonds, all sales will directly benefit Born Free’s wildlife mission. The unique MOON-SIGNS Jewelry Collection, available at www.bornfree.org.uk/moon-signs, was launched this week in time for the holiday season. Each necklace is elegantly gift-boxed and comes with a beautifully inscribed scroll revealing the personal characteristics related to the sign.

According to Adam Roberts, executive vice president of Born Free USA, “We are honored that Catherine and Sharon are helping to support our work through the sale of their gorgeous and creative MOON-SIGNS Jewelry, which is set to take the compassionate fashion world by storm. What is equally impressive is their deep commitment to our environment and the welfare of wild animals. In this important yet compassionate business initiative, they are giving us the opportunity to better understand ourselves and help Born Free to help wild animals in need.”

Most people know their Sun Sign but Ward maintains that your Moon Sign, determined by the intimate relationship between the moon and your time of birth, can “reveal the inner you.”

Best commented, “I have been a personal supporter of Born Free for many years. Both Sharon and I strongly support their mission to keep wildlife in the wild. I am happy to be able to do something that can further support Born Free’s efforts to protect wildlife. If people purchase my MOON-SIGNS pieces knowing that they are also helping an elephant or lion somewhere to be free, then together we are doing something for the good of our planet.”

About Moon-Signs Jewelry

Moon-Signs Jewelry is the result of a unique and exclusive partnership between acclaimed jewelry designer Catherine Best and professional astrologer Sharon Ward. “While many of us are familiar with our Sun Sign, we are often less knowledgeable about our Moon Sign, the part of the Zodiac influenced by the moon at the time of our birth. It governs our inner selves, our emotions and our intuition. It helps us to understand what we need to feel whole and complete. It is the Moon Sign that I believe will bring to people a sense of who they really are. Our Sun Sign represents the consciousness and the ego; our Moon Sign reveals who we are on a deeper, emotional level. Understanding this innermost part of ourselves can completely change our perspective on life,” explained Ward.

About Catherine Best

Catherine Best is based in the Channel Islands (United Kingdom) and has an international clientele. Her shop and showroom in Jersey is housed in a beautiful windmill in St Peter. In Guernsey, where she began her innovative designs 21 years ago, her shop and showroom is also housed in an exquisitely converted mill steeped in character. Both shops are perfect settings for a wide range of exquisite and unique jewelry. In 2011, she designed the sensational Shere Khan necklace which was sold at auction and raised $200,000 for the work of the Born Free Foundation.

Best has a passion for designing jewelry that evokes the spirit. Her designs are unique and only available from her shops or website, www.catherinebest.com. Most of her designs are limited editions and there is also a large collection of totally unique items.

About Sharon Ward

Ward has worked with astrology for more than 20 years. She is fully qualified and holds a diploma in Astrology. She is a member of the Association of Professional Astrologers International and the Astrological Association of Great Britain. She says: “I began to have a genuine and committed interest in astrology when I came to understand that there is a pattern behind everything, a code or key that could perhaps help answer some of the deeper questions regarding ourselves and our lives. This pattern is reflected within the astrological birth chart.”

Ward has taught astrology, teaching groups and individuals, for many years. She has had specialist articles published with regard to general astrology and also medical astrology, which looks at both the physical and emotional health of any given individual. She has also held workshops both in Channel Islands and the United Kingdom for students and other astrologers. She has just completed her first novel and is working on another book which centres on astrology and depression. She believes that positive motivation, purity of intent, and absolute integrity are of the utmost importance with regard to both her life and also her work. She lives in the Jura Mountains on the border between France and Switzerland with her husband and two children.

About the Born Free Foundation

The Born Free Foundation is a dynamic international wildlife charity, devoted to compassionate conservation and animal welfare. Born Free takes action worldwide to protect threatened species and stop individual animal suffering. Born Free believes wildlife belongs in the wild and works to phase out zoos. We rescue animals from lives of misery in tiny cages and give them lifetime care. Born Free protects lions, elephants, tigers, gorillas, wolves, polar bears, dolphins, marine turtles and many more species in their natural habitat, working with local communities to help people and wildlife live together without conflict. Our high-profile campaigns change public attitudes, persuade decision-makers and get results. Every year, Born Free helps hundreds of thousands of animals worldwide. For more information visit www.bornfree.org.uk.

U.K. Media Contact: Shirley Galligan. shirley@bornfree.org.uk 44 (0) 777-384-8352

Born Free USA is a nationally recognized leader in animal welfare and wildlife conservation. Through litigation, legislation and public education, Born Free USA leads vital campaigns against animals in entertainment, exotic “pets,” trapping and fur, and the destructive international wildlife trade. Born Free USA brings to the United States the message of “compassionate conservation” — the vision of the United Kingdom-based Born Free Foundation, established in 1984 by Bill Travers and Virginia McKenna, stars of the iconic film “Born Free,” along with their son Will Travers, now chief executive officer of both organizations. Born Free’s mission is to end suffering of wild animals in captivity, conserve threatened and endangered species, and encourage compassionate conservation globally.

More at www.bornfreeusa.org; on Twitter at http://twitter.com/bornfreeusa; and Facebook at http://www.facebook.com/BornFreeUSA.

Media Contact: Rodi Rosensweig, publicrelations@bornfreeusa.org, (203) 270-8929.

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