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Born Free USA: 2010, the Year in Review

What was true before remained the same in 2010: We couldn't have done a thing without you! All the progress we made for animals was a team effort, made possible only by your activism, donations and all other manner of support. Together, let's continue to make a positive difference for animals in 2011!

(Watch Born Free USA's chief executive officer, Will Travers, talk about what you helped us do in 2010.)


In March, a team from Born Free USA participated in the Convention on International Trade in Endangered Species of Wild Fauna and Flora (CITES) in Doha, Qatar. On our website, we posted blogs and videos to keep the world updated as to what was happening — behind closed conference doors — to the world's wildlife.


Compassion is always in fashion! Or fur free campaign attained new heights of creativity and fun in 2011.

fffashion Competition: Tammy Apóstol won the second annual design contest; stay tuned for 2011 fffashion competition updates.

fffashion Show: In October, we hosted a celebrity-infused, red-carpet fashion show in Los Angeles to bring exposure the Born Free USA fur free campaign.

fffashion updates: International fashion designer and retailer Adolfo Dominguez, evening gown designer Dalia MacPhee and Wanna Wear by Tina O. of Beverly Hills signed onto the international fur free retailer program created and coordinated by Born Free.

Field Projects

Born Free USA, through the generosity of its members and friends, helped animals in need worldwide. Below are just a few examples.

African gray parrots: We donated $2,000 to ongoing rehabilitation and release efforts in Cameroon.

Dolphins: We contributed monetarily to the Born Free Foundation's rescue tourist resort's swimming pool and ongoing rehabilitation in the Adriatic Sea of Tom and Misha.

Monkeys: The Born Free USA Primate Sanctuary in Texas continued to care for some 500 animals, 15 of whom were rescued in July from an East Coast pharmaceutical laboratory.

Scarlet macaws: We donated $2,500 for a new conservation initiative in Honduras.


Born Free USA works on bills at all levels of government. A few examples from 2010:

Local level: The Sacramento City Council approved an ordinance that will help protect the welfare of animals used in traveling shows.

State level: We tracked and took action on 14 state bills concerning animal protection, two of which became law in 2010. Illinois banned the ownership of primates as pets, and Florida prohibited the importation, breeding, sale and possession of large constrictor snakes and Nile monitor lizards.

Federal level: We continued our ongoing efforts to promote the Captive Primate Safety Act, which bans interstate and foreign trade of primates for use as pets; the Bear Protection Act, which prohibits the import, export or interstate commerce in bear gallbladders and bile; and the Refuge from Cruel Trapping Act, which proposes to ban all body-gripping traps — snare, Conibear and steel-jaw leghold — from being used on National Wildlife Refuges.


Our program associates and the thousands of Born Free USA's Action Alert team members chalked up many victories for the animals in 2010, including:

Bears: The California Department of Fish and Game rescinded its proposal that would have expanded bear hunting across the state.

Birds: On Oct. 31, the only U.S. manufacturer of Avitrol, a product responsible for the deaths of millions of birds every year, shut down.

Turtles and Frogs: The California Fish and Game Commission decided to cease issuing permits for the importation of live turtles and frogs destined for live-food markets.

We also made our collective voices heard by submitting comment letters to federal and state agencies during official comment periods on various issues relevant to our campaigns and mission (e.g., banning the indiscriminate use of poisons to kill wildlife, protecting 15 wild species of cats and dogs, ensuring that 200-some retired chimpanzees aren't used again for lab research, stopping the trade of kangaroo parts, supporting mandatory labeling of fur origins on new fur clothing, outlawing primates as pets, saving wild mustangs, banning equipment used to train elephants that can harm humans or the animals, protecting great apes, stopping the bloody trade in ivory, persuading Brookstone to discontinue selling live frogs in Frog-O-Spheres, outlawing the trade in bear parts, prohibiting hunting on national wildlife refuges, stopping the proliferation of invasive species, protecting bears from being shot in Nevada, preventing foxes and coyotes from being used as bait in Indiana, keeping falcons from being stolen from their nests in Oregon, and much more.


Knowledge is a vital component in the animal protection movement. Born Free USA unveiled a number of online and in-print educational tools in 2010, including:

California Pet Shop Law Guide:: This 78-page booklet is designed as a quick reference guide to California's newly updated pet shop laws — updates prompted by Born Free USA's undercover pet shop investigation and exposé "Little Shops of Sorrows."

Exotic Animal Incidents Database: Here find more than 1,300 incidents — searchable by state, year, species, category and facility type — of attacks on humans, attacks on other animals, and escapes by exotic animals in the United States that Born Free USA has tracked since 1990.

Nontarget Trapping Incidents Database: Millions of animals are trapped each year, causing untold suffering and death for many of the creatures, not all of whom were targeted by the trappers. We can present only a tiny fraction of such incidents, and we rely on you to tell us about more. Search by state, year, species, type of trap and victim's disposition.

Pet Supply Locator: We launched the only site on the Web where compassionate consumers easily can locate pet supply stores that do not sell live animals.

State Trapping Report Card: How does your state rate with its trapping laws — in terms of both breadth and regulation? Find out with this unique "report card."


In addition to the interactive databases described in "Tools" above, we launched a special rescues section on our Born Free USA Primate Sanctuary site that tracks two of our larger efforts: the rescue of 31 long-tailed macaques from a laboratory in 2008, and the rescue of 15 long-tailed macaques from a laboratory in 2010.

We also streamlined our blog lineup to present three distinct voices of Born Free USA from three countries: Chief Executive Officer Will Travers from England, Senior Operations Associate Barry Kent MacKay from Canada and Primate Sanctuary Director Tim Ajax from rural Texas.

Read our 2012, Year in Review.

Read our 2011, Year in Review.

Read about our 2009 victories.