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fffashion L.A. 2011: The Principles

Published 09/28/11

Pretty Birdie by Stephanie Teague* — www.stephanieteague.etsy.com

Pretty Birdie is a hand-made, eco friendly clothing line founded in 2008, and based in Greesnboro, NC. The company's founder and head designer, Stephanie Teague, has been in the world of fashion for more than 15 years, beginning as a model. She worked in many major markets across the United States and Europe, and gained incredible insight into the world of design and fashion. She is completely self-taught as a designer. Stephanie began Pretty Birdie with one main objective - to provide buyers with eco-friendly clothing and accessories that were fashionable, yet comfortable.

* First-place winner, fur free fashion competition.

YANE MODEwww.yanemode.com

By designer Yan Fong* of Hong Kong. YANE MODE, a high-end independent designer brand with class and taste. The word MODE in French stands for FASHION. The brand is famous of the delicate draping technique that forms women's body shape perfectly. The little dresses of YANE MODE are adaptable not only for evening but also for work. YANE MODE brings classy yet feminine style to the market at an affordable price; the customers are a successful, confident and tasteful modern group. YANE MODE is an anti-fur designer brand supporting animal welfare and Earth awareness and participates in various celebrity charity shows and global exhibitions.

* Second-place winner, fur free fashion competition

Soreyda Benedit Begley* — www.soreyda.com

Soreyda Benedit Begley is a Lexington, KY based designer and community activist. Originally from Honduras, she has lived in the United States for almost 11 years. She is the director of the Lexington Fashion Collaborative and a member of the Make Lexington a Fair Trade town coalition. She was named a 2011 Central Kentucky Leading Women by Business Lexington Magazine. Her passion for fashion started at a young age - as a little girl she sewed by hand and used any materials she could find to create her designs. She still uses unconventional materials on her designs.

* Third-place winner, fur free fashion competition

Ashley Cook* — www.bornfreeusa.org/fffashion

Ashley Cook of Crystal Lake, IL, now based in McHenry, IL, studies at the International Academy of Design and Technology in Schaumburg, IL. She focuses on natural materials and sources that are harmless to animals and the environment and looks for ways to reconstruct and recycle garments. She says, "Without the beauty of life and nature surrounding us, we would be neither inspired nor capable of making such fashions. Let us safely drape the world!"

* Green Award and Student Award winner, fur free fashion competition

Dalia MacPheewww.daliaonline.com

Dalia MacPhee designs a line of stunning evening gowns handcrafted with superior distinction and elegance. Each piece is a unique synthesis of superb design and innovation that employs exacting hand and modern technology. Dalia MacPhee styles have been spotted on countless celebs at award shows, red carpet galas and the White House. Dalia is involved in several charities and causes across the globe and 95 percent of her line is vegan-friendly.

Sherri Hillwww.sherrihill.com

Sherri Hill is a distinguished and well-know designer of prom and pageant evening wear. Her unparalleled design achievements in the pageant industry include many recent winners and contestants. Sherri Hill designs can be found on the red carpet as well. Her devotion to design is evident in her selection of beautiful fabrics and trimmings combined with innovative combinations of cuts to accentuate the best features of each and every woman. Sherri Hill designs epitomize the fashionable lifestyle of today's thoroughly modern women.

KissinCussin, Australia — www.kissincussin.com.au

KissinCussin embodies the adventures of cousins Jess Brown and Hayley Maynard and the inspiration they found helping to put a small Sri Lankan village back on its feet after a 2004 tsunami. Offering something fresh and unique, the label gradually developed a reputation for its luxury bohemian style. With KissinCussin's heart strongly attached to ethical manufacture and the empowerment of women in remote communities, each collection reaches out to the girl who wants to be playful, feminine, wild, passionate and free.

René Genevawww.mycorset.com

René Geneva Design llc is a company that cares. Its goal is to provide fashion-forward, organic women's clothing that is chic, sustainable and helps to take care of people and the planet. It ensures fair wages are paid to those who are involved. Each garment is made from sustainable or organic fabrics. Most of the green designs are made in the United States. René Geneva Design also has created several little socially responsible programs over the years that make a big difference: Scraps for Schools™, the Sun Power Project™ and Fashionably Carbon Neutral™.

Shoes and Accessories

Cri de Coeurwww.cri-de-coeur.com

Never before has being so eco-friendly been so stylish. Thanks to Cri de Coeur, a line of top-quality vegan shoes, ladies around the globe can create eco-luxe looks in no time flat. Pairing deftly with everything from cocktail dresses to skinny jeans, Cri de Coeur accessories embody effortless chic. Cri de Coeur is a French expression that translates to "cry from the heart." Its mission is to help ethical fashion saturate the future market of retail by provoking a dialogue that will demand that these ideals be met industry-wide — because the planet and its inhabitants depend on it.

Donna Salyers' Fabulous Furswww.fabulousfurs.com

"Inspiration for Fabulous Furs came two decades ago as I was on my way to purchase a full-length mink coat. On my car radio, Paul Harvey described kittens being skinned alive to become 'mink' teddy bears. Instead of buying a coat that day, I was inspired to create a luxurious alternative. We take pride in manufacturing many of our products in the workroom upstairs from my office, in Northern Kentucky. Sparing animals the cruelty associated with animal fur is my motivation." — Donna Salyer


[ih-moh-sh uh n] — noun 1. an essential state of style expressed through an individual passion for life, love and joy. Imoshion was created in 2008 and captivated women's attention with edgy designs, high-quality standards, gorgeous hardware and, most importantly, cruelty-free material. Imoshion has graced the pages of Oprah, Cosmopolitan and People magazines numerous times. Imoshion's creator, Bobby Kaveh, is an active vegan and takes pride that his brand will always be an animal friendly and Vegan Leather company that delivers high quality fashion at an affordable cost.

Tea Tree Designswww.TeaTreeDesigns.com

This couture yet playful eco-jewelry, fashioned by Los Angeles designer Erika Backberg, bridges her passions for sustainability and the belief that you don't have to compromise beauty to be green. Constructed from the highest-quality local and sustainable materials, each one-of-a-kind piece is organically designed with a distinct personality and unique past.

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